September 2007 Tips for Planning Your Events
If your time is tight or you need help with ideas and organization, please call
Denise Marquiss in the Events Planning Office at 307-766-3362. We’d love to help!
If you can't see the images in this email go to http://outreach.uwyo.edu/conferences/eventkeys


 
 

Talkin' bout a Generation:

Have you ever noticed how different it is in working with or trying to communicate with Gen X or Gen Y?

Here are some tips on getting and keeping the attention of a demographic with a notoriously short attention span:

  • Design invitation with little copy because “if there is too much to read, Gen X and Y are inclined to lose interest”. Funky invitations that use graffiti, for example, are more likely to entice than formal invitations.
  • Use strong visuals and bright colors in décor to interest guests who grew up on video games.
  • Encourage participation. Employees with a MySpace mentality prefer to act instead of observe.
  • Recognize the diverse span of a generation. “Gen Xers who are on the tip of 38 and 39 and those 28 years of age are inclined to see things entirely differently.”
  • Include a post-party activity for a demographic who likes to socialize.
  • Pitch event concepts to Gen X and Yers with artwork, sketches and demonstrations. Favor bullet points over long, flowery proposals.
  • Expect whatever you present to be Googled.
  • Don’t use the phrases “Gen X” or “Gen Y” to that group. They’ll view it as contrived.
  • Funky postcard style invitations instead of text-heavy ones catch the attention of young invites
  • Event sketches are essential for pitching events to a generation raised on video games.

If you need help planning your next conference or meeting, call Denise in the Event Planning Office at 766-3362. I can help you with events on campus, off campus; in or outside of Laramie.

 
Denise Marquiss
Coordinator of Conferences & Marketing
Center for Conferences & Continuing Education
Outreach School
University of Wyoming
(307) 766-3362

marquiss@uwyo.edu

http://outreach.uwyo.edu/eventsplanning