March Tips for Planning Your Events
If your time is tight or you need help with ideas and organization, please call
Denise Marquiss in the Events Planning Office at 307-766-3362. We’d love to help!
If you can't see the images in this email go to http://outreach.uwyo.edu/conferences/eventkeys


 
 

The Basics of Podcasting for Meetings:

What They Are, Who Creates Them and How You Can Use Them

The original definition of a podcast was a broadcast of a digital presentation to an Apple iPod. The term now has taken on a much broader meaning and is generally referred to as any content that can be downloaded or streamed over the Internet in a digital format.

The difference between podcasts and traditional downloads is that podcasts are downloaded and saved automatically for playback at any time on your computer or portable audio player.

With the explosion of iPods, MP3 players and phones that let users view or listen to podcasts, the number of ways to capitalize on this technology is almost unlimited. When it comes to meetings, podcasting can play a role at every stage, from an initial announcement of an event through post conference communications.

The easiest way to determine what aspects of the event to podcast is to think of your meeting as a newspaper. What headlines would you use to attract attendees, and what information would you want them to have at their fingertips?

As a first step, you might convert your marketing brochure to a podcast, complete with a video of the venue, a voice – over describing the benefits of the program and sections on sessions, speakers and activities.

As more information becomes available about different meeting elements, attendees can receive updated podcasts via e-mails. In the days before the meeting, send updates on the weather forecast and any changes in activities, venues or schedules.

After the meeting, you can condense all presentations and other materials into an RSS feed for the program, and make the podcasts available for a nominal fee for download by attendees who missed a session or want a copy of the content.

I have some great sites with a wide range of information on podcasting. Give me a call if you would like more information or if you need help or ideas for any event planning.
 
Tips borrowed from Meetings and Conventions magazine.


Denise Marquiss
Coordinator of Conferences & Marketing
Center for Conferences & Continuing Education
Outreach School
University of Wyoming
(307) 766-3362

marquiss@uwyo.edu

http://outreach.uwyo.edu/eventsplanning